Maria Reiter

 Be convinced and it will work out !!!

About me

NAME: Maria Reiter

COUNTRY: Austria

CITY: Altenmarkt im Pongau


BACKGROUND: Apprenticeship


POSITION: Company founder, co- director




My Background and Career

My husband and I have been running a successful carpentry workshop for many years now. One of our main lines of businesses was window production. However, it became clear that this business was becoming less lucrative. I started to do some research, and convinced myself that furniture production would complement our business perfectly.


My Experience

I spent over a year preparing and researching. We drove through Austria to see furniture shops and to select suppliers. During this phase I encountered quite a lot of resistance. A lot of people said that an up market furniture studio wouldn’t make it in this region. We opened in the year 2000 and it took more than a year before the first customer came to our studio. Of course that was a hard time, I often wondered if we had made a mistake. The bottom line was - we had invested a lot of money. It took five years before things with the furniture studio began to run as I had imagined



My Skills

Perseverance, creativity and a very strong imagination.


Hints & Tips

I would advise a (young) woman to be brave and make sure that you remain true to your (business) idea. By this I mean that it is important to ensure that you don’t let the opinions of people on the outside to get the better of you.




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